Book launch set in motion with a nudge from a video.
What We Did
Motion Graphics + Script Writing + Location Scouting + Interview + Editing
How We Did It
“The Healthy Workplace Nudge” was co-authored by an expert at Haworth. Our task was to translate the major themes of the 200+ page book in a 90-second promo. Using a combo of motion graphics, an interview with the author and footage shot at Haworth, our final product nudged a major online retailer to ask that it be displayed on their site.