THE CLOUD BREAD COMPANY
![RMD_CLOUDBREAD-LOGO.jpg](https://static.wixstatic.com/media/f48320_08528f35fdba412d8c8cd7e63d79688c~mv2.jpg/v1/fill/w_268,h_112,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/RMD_CLOUDBREAD-LOGO.jpg)
![CLOUDIES Logo.jpg](https://static.wixstatic.com/media/f48320_250e8df6ef6149dc9b17a544eb0e8ad9~mv2.jpg/v1/fill/w_214,h_101,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/CLOUDIES%20Logo.jpg)
![RMD_CLOUDIES_TURKEYSANDWICH.jpg](https://static.wixstatic.com/media/f48320_f43c2004d34742618e4c17ac0636e41b~mv2.jpg/v1/fill/w_515,h_340,al_c,q_80,usm_0.66_1.00_0.01,enc_auto/RMD_CLOUDIES_TURKEYSANDWICH.jpg)
© Johnny Quirin Photography
![RMD_CLOUDIES_PACKAGE](https://static.wixstatic.com/media/f48320_0a677fe4436d43ddbcc53d0b323b7daa~mv2.png/v1/fill/w_570,h_373,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/RMD_CLOUDIES_PACKAGE.png)
© Johnny Quirin Photography
RM+D helped this startup create a new category in the Consumer Packaged Goods market and introduce Cloudies™ by The Cloud Bread Company™ to the industry.
What We Did
Naming + Branding + Packaging Design + Print Collateral + Website Design + Digital Strategy + Sales Tools + Social Media + Retail POS + Trade Show Materials
How We Did It
RM+D partnered on this new product from the ground floor. We started with a deep-dive discovery into the CPG market, conducting a SWOT analysis to identify opportunities and capture a unique brand value proposition. Our multi-functional team developed a company and product name, messaging platform, logo and brand identity, distinctive packaging, website, social media platforms, and retail and foodservice sales materials. Cloudies™ by The Cloud Bread Company™ will be available at grocers and restaurants nationwide in Fall 2020.
![RMD_CLOUDBREAD_CHEDDAREGG _2.jpg](https://static.wixstatic.com/media/f48320_13e0075c47264b0a8aa641eb98cc1e08~mv2.jpg/v1/fill/w_92,h_63,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/RMD_CLOUDBREAD_CHEDDAREGG%20_2.jpg)