Overview
Our entrepreneurial client had a bread alternative and a vision to break into the competitive Consumer Packaged Goods market. From naming and positioning to branding and campaign development, we’ve been the marketing behind an innovative cloud bread now available at retailers nationwide—including Meijer, Fresh Thyme and Publix—as well as online.
When a startup client approached RM+D with an idea to elevate the golf experience through premium portable speaker rentals, they needed a brand that would stand out from the first tee. Our team responded with Birdie Beats—a memorable name and playful identity, that celebrates the fun, social side of the game. From the logo to launch collateral, every touchpoint was designed to build excitement, connect with golfers, and drive momentum for the new venture.
What We Did
- Branding
- Copywriting
- Design
- Messaging
- Naming
- Print Collateral
- Point of Sale
- Sales Tools
- Website
